Queen Bey has joined her passionate fans, widely known as “BeyHive,” from around the world to commemorate the 10th anniversary of her fifth studio album, Beyoncé.
The singer-songwriter, 42, who is regarded as one of the greatest vocalists of all time, decided to take the celebrations to the next level by treating her fans to the sudden release of “Grown Woman” on all major streaming platforms. For a decade, the fans have only been able to stream the song as a music video, which makes its official release even more exciting as it is reminiscent of the way the artist surprisingly dropped the self-titled visual album, creating a major buzz on the internet.
For years, the only way to access the track was by listening to it through YouTube, where the video amassing over 145 million views was uploaded to honor the album’s first anniversary and the release of its platinum edition. Even before that, Beyoncé first teased a lengthy snippet of “Grown Woman” in a career-reflecting Pepsi ad, which debuted just a few months after she gave the electrifying performance at the Super Bowl Halftime Show stage in 2013.
With her captivating voice accompanied by empowering lyrics, the BeyHive now finally gets the chance to unite and stream the song as long as they want, just like they tend to do with any other Beyoncé song. The Afrobeats-tinged single arrived on streaming platforms on December 13, 2023, marking the second gift from the “Crazy in Love,” singer following an Instagram video montage that garnered about 1 million likes, acknowledging the album’s anniversary.
Take a look at the post below, which was shared among her 319 million Instagram followers. Most of the reel’s narration is taken from the first episode of the album’s accompanying self-titled documentary, along with a short but sweet recording of a new message by Beyoncé at the very end of the clip, where she softly exclaims, “Happy tenth anniversary.”
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Since the post was published, the comment section has been filled with heartfelt congratulations as one user commented, “They don’t make surprise drops like this anymore.” A second one wrote, “I loved renaissance but this album I think was my favorite. It was the shit. I still bop to those songs🔥” A third user left a comment stating, “Time literally stopped as soon as this dropped. You had to be there.” A fourth user simply recollected, “10 YEARSSSSSS??????? TIME IS SLIPPING AWAY FROM”
Beyoncé is a fourteen-track set released with two extra videos to accompany the two-part tracks “Haunted” and “Partition,” as well as a bonus video for “Grown Woman,” which was written by Mosley, Kelly Sheehan, Knowles, Nash, Chris Godbey, Harmon, Darryl Pearson, and Garland Mosley. It is produced by Timbaland, with co-production by Harmon. Previously, the track was presented after the credits on DVD, while it is now presented before the credits in digital format.
The album was released through Parkwood Entertainment and Columbia Records. It was developed as a visual album. Every song is accompanied by a non-linear short film that illustrates the musical concepts conceived during production. Beyoncé’s desire to assert her full artistic freedom served as inspiration for the album’s dark, personal subject matter, which incorporated feminist themes of sex, monogamy, beauty standards, relationship problems, and criticism of capitalism.
As a part of the marketing strategy, the entire album was released as a surprise digital drop on the iTunes Store without prior announcement or promotion. Due to this, it debuted at number one on the US Billboard 200, earning Beyoncé her fifth consecutive number-one album on the chart. The album sold over 617,000 copies in the United States and 828,773 copies worldwide in its first three days of sales, becoming the fastest-selling album in the history of the iTunes Store up to that point.
In the 19 days between the album’s release and the end of 2013, Beyoncé sold 2.3 million copies worldwide, finishing the year as the tenth-best-selling album globally, according to the International Federation of the Phonographic Industry (IFPI). The album has sold over 5 million copies worldwide. Beyoncé received widespread acclaim from critics upon release, as well as the album’s surprise release strategy, which was subsequently replicated by many artists.
In 2020, Beyoncé was ranked 81st in Rolling Stone‘s 500 Greatest Albums of All Time list.
— Columbia Records (@ColumbiaRecords) December 13, 2023