The BLACKPINK members have finally released the much-awaited pre-release music video of Pink Venom. With this, the K-pop girl group has also announced its return to the industry with the unique track and its amazing music video. They have included a bit of middle eastern influence in the original BLACKPINK style in the said chorus that goes in sync with the electronic beats and hip-hop that adds a raw quality to it. The same is surely going to surprise the BLINKs.
BORN PINK details
YG Entertainment, the agency associated with BLACKPINK, announced on August 18, 2022, that the group’s second regular album, BORN PINK, has exceeded 1.5 million overseas and domestic pre-orders as recorded the previous day. It is almost double the number of pre-orders of a whopping 800,000 copies recorded in six days when the group’s first full-length album, The Album, started pre-ordering two years back.
The new poster details
On August 19, 2022, the girl group released yet another new poster for the upcoming pre-release track. On August 17, 2022, YG Entertainment, the agency associated with the group, released the ‘D-1’ poster of Pink Venom while counting the track’s upcoming release. The new poster also features the BLACKPINK members Jennie, Rose, Lisa, and Jisoo. All of them are seen posing in chic outfits embellished with colorful patterns.
Check out the official teaser poster here.
#BLACKPINK ‘Pink Venom’ D-1 Poster
Pre-Release Single ‘Pink Venom’
✅2022.08.19 12AM (EST) & 1PM (KST)#블랙핑크 #PreReleaseSingle #PinkVenom #D_1 #20220819_12amEST #20220819_1pmKST #Release #YG pic.twitter.com/Mrj0c5xWa7
— BLACKPINKOFFICIAL (@BLACKPINK) August 17, 2022
The MV teaser
Earlier, YG Entertainment also released a teaser for the official music video of Pink Venom on August 17, 2022. Although the video is hardly 23 seconds short, the fans surely got their ears and eyes opened with its amazing visual beauty. Moreover, the song snippets also give us an idea of the upcoming music video’s scale, with reportedly the highest production cost in YG’s history.
The group campaign
BLACKPINK announced an amazing campaign to commemorate the pre-release single. The said campaign is titled Light Up The Pink and will witness multiple major city landmarks turning pink to mark the K-pop girl group’s comeback. The places include Santa Monica Pacific Wheel in Los Angeles, N Seoul Tower in Seoul, Sinar Mas Plaza in Shanghai, Tokyo Tower in Tokyo, and more!